The Apulia,famous and well-known in the world, for the enormous resources and natural property , artistic and historical, with its 800 Km. of coast, the first Italian region for maritime extension boundary, excluding the islands.
Because of that, Apulia's population developed, historically, a commercial vocation, making the town of Bari, the most profitable business area of South Italy in between the Adriatic and Ionic sea.

Because of this maritime tradition,women get use of long periods of absence from home of them men, persuading the Apulian's women to undertake the embroider activity.
Such activity, was born with the objective to realize "the equipment" or linen for the house, embellished from the embroideries of those women, which was destined to become the gift, to give to daughters, for them wedding, to wish long duration and prosperity to the marriage.
Quite soon however, the dynamism and initiative of those women, pushed also, from the necessity of surviving while waiting for them husbands return, started this business first with the neighbors, and then extending it to a real business. In this environment the "Di Benedetto family" is based, owner of the brand "TIMAS".

In fact, it's in Bisceglie, historical and prosperous town situated at 16 meters on the level of the sea, in province of Bari, were begin the commercial story of "grandfather" Domenico, that in the years '20, just with a "cart", started the activity of woven seller, around the region. In the years '40 the activity of the Mr. Domenico because the business develop became wholesale, later on, there was the necessity to turn the simple woven seller, to a fashion producer.
The activity of the family Di Benedetto, receives a strong development, thanks to the two sons of Mr. Domenico: Giuseppe and Sergio, that following the market request create the productive sector of the company.
In the '62, the brothers Di Benedetto taking full control of the company, decide to close the activity of wholesale and, intensify the productive activity, opening a woven shop in they own town.

In the years '70 Di Benedetto's company, following the requirements of market, split the company in two:
"BIC Ricami S.r.l." specialized linen for the house, managed and directed by the Mr. Sergio.
"DIBEN S.r.l." specialized in lingerie, managed and directed by the Mr. Giuseppe; both directed to the market of the large distribution.
The Group Di Benedetto ,now sector leader with very well known international brands. In the years '90, the large business Bic Ricami, create an elegant collection destined to the latest fashion in linen for house. Because the success of this collection is based on the idea of satisfying the request of the market in continuous evolution and for demanding customers.
TIMAS becomes full operating in 1996 representative of a group in continuous development, always at the research of quality for the customer satisfaction. Since the begin, the priority are:
quality of the material, elegance and take care of the details for the final product. TIMAS linen collection is a product for contemporary woman, simply preserving the characteristic manufacture, with the latest design.

Timas's woven are cotton, linen, silk and pure cotton wool, strictly chosen from Italian producers, the production is realized mainly between Italy and Switzerland.
In few years the company has reached a very significant success because the General manager Dr.Alina Di Benedetto giving to the productive and commercial structure a new approach, with an enthusiastic environment and a modern management.

The same reason why TIMAS become very popular in Italy rapidly extend TIMAS success abroad. The first country were TIMAS start to export them products was France where, today, the TIMAS brand is displayed in the most elegant boutique in Paris then Belgium, Greece, England, Luxemburg and Spain,and Asian continent.
TIMAS is present also in the United States of America with an elegant showroom on the Fifth Ave.